A bombshell investigation by reuters has uncovered internal documents revealing that meta knowingly profits from scam advertisements on facebook, instagram, and whatsapp to the tune of billions of dollars annually. Meta should notify users when the company discovers that they clicked on a scam ad—rather than targeting them with more scam ads. Meta projected 10% of its 2024 revenue would come from ads for scams and banned goods, and it internally estimates that its platforms show users 15 billion scam ads a day, company documents show. Internal documents reveal meta earned $16 billion from scam ads in 2024, comprising 10% of revenue, which helped fund its massive ai investments amid reluctance to curb fraud for profit reasons This exposes a shadowy link between illicit ads and tech innovation. Bombshell report exposes how meta relied on scam ad profits to fund ai upworthy 2 days ago 0 shares 1 views facebook twitter linkedin reddit pinterest email
Documents show meta earns billions from scam ads, reuters.
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